ABOUT
Privacy Policy
- Privacy Policy | Mnemonic gUG
- Who we are
- How to contact the data protection officer
- General information on data processing
- Data sharing and international transfers
- Your rights
- Data processing when you load our website
- Use of cookies
- Newsletter
- Contact via Email
- Application via Email
- Corporate web profiles on social networks
- Use of corporate profiles in professionally oriented networks
- Hosting
- Integrated third-party services
Table Of Contents
Privacy Policy | Mnemonic gUG
As of 28.02.2024
Who we are
The data controller responsible in accordance with the purposes of the General Data Protection Regulation (GDPR) of the European Union and other data protection regulations is:
Mnemonic gUG
Muhlenstr. 8 a
14167 Berlin
Germany
+49176
mnemonic.org
How to contact the data protection officer
The designated data protection officer is:
DataCo GmbH
Nymphenburger Str. 86
80636 München
Germany
+49 89 7400 45840
www.dataguard.de
General information on data processing
On this page, we provide you with information regarding the processing of your personal data on our website.
How we collect and use your personal data will depend on how you interact with us or the services you use. We only collect, use or share your personal data where we have a legitimate purpose and a legal basis for doing so.
What do we mean by ‘legal basis’?
Consent (Art. 6(1) (a) GDPR)– You have given us your consent to process your personal data for the specific purpose we have explained to you. You have the right to withdraw your consent at any time. For further information on how to withdraw consent, please see the ‘Exercising your rights’ subsections in the subsequent sections of this Privacy Policy.
Contract (Art 6(1) (b) GDPR) – We need to use your data to fulfil a contract you have with us. Alternatively, it’s necessary to use your data because we have asked you to, or you have taken yourself, specific steps before entering that contract.
Legal Obligation (Art 6(1) (c) GDPR) – We need to use you’re your data to comply with the law.
Vital Interests (Art 6(1) (d) GDPR) – Processing your data is necessary to protect your vital interests or of another person. For example, to prevent you from serious physical harm.
Public Task (Art 6(1) (e) GDPR) – Using your data is necessary for the performance of a task carried out in the public interest, or because it is covered by a task set out in law, for example, for a statutory function.
Legitimate Interests (Art 6(1) (f) GDPR) – Processing your data is necessary to support a legitimate interest we or another party has, only where this is not outweighed by your own interests.
Please note where your data is processed under the performance of a contract or for a legal obligation, if you do not provide the data requested, we may be unable to provide you with our app.
Data sharing and international transfers
As explained throughout this Privacy Policy, we use various service providers to help us deliver our services and keep your data secure. When we use these service providers, it is necessary for us to share your personal data with them.
We have agreements in place with all our service providers that we share your data with that oblige them to protect your data.
Where your personal data is shared outside the EU, we ensure that your personal data is given an equivalent level of protection, either because the jurisdiction to which your data is transferred has an ‘adequate’ data protection standard according to the European Commission, or by using another safeguard such as an enhanced contractual agreement, i.e. Standard Contractual Clauses adopted by the European Commission (SCCs).
For example, where we use US service providers, we either rely on SCCs or the EU-US Data Protection Framework, depending on the specific provider. You can request a copy of SCCs we have concluded with our service providers by sending an email to the email address provided in this Privacy Policy.
Your rights
When your personal data is processed, you are a data subject within the meaning of the GDPR and have the following rights:
1. Right of access (Art. 15 GDPR)
You may request the data controller to confirm whether your personal data is processed by them.
If such processing occurs, you can request the following information from the data controller:
- Purposes of processing
- Categories of personal data being processed.
- Recipients or categories of recipients to whom the personal data have been or will be disclosed.
- Planned storage period or the criteria for determining this period
- The existence of the rights of rectification, erasure or restriction or opposition.
- The existence of the right to lodge a complaint with a supervisory authority.
- If applicable, origin of the data (if collected from a third party).
- If applicable, existence of automated decision-making including profiling with meaningful information about the logic involved, the scope and the effects to be expected.
- If applicable, transfer of personal data to a third country or international organization.
2. Right to rectification (Art. 16 GDPR)
You have a right to rectification and/or modification of the data, if your processed personal data is incorrect or incomplete. The data controller must correct the data without delay
3. Right to the restriction of processing (Art. 18 GDPR)
You may request the restriction of the processing of your personal data under the following conditions:
- If you challenge the accuracy of your personal data for a period that enables the data controller to verify the accuracy of your personal data.
- The processing is unlawful, and you oppose the erasure of the personal data and instead request the restriction of their use instead.
- The data controller or its representative no longer need the personal data for the purpose of processing, but you need it to assert, exercise or defend legal claims; or
- If you have objected to the processing pursuant and it is not yet certain whether the legitimate interests of the data controller override your interests.
4. Right to erasure (“Right to be forgotten”) (Art. 17 GDPR)
If you request from the data controller to delete your personal data without undue delay, they are required to do so immediately if one of the following applies:
- Personal data concerning you is no longer necessary for the purposes for which they were collected or processed.
- You withdraw your consent on which the processing is based pursuant to and where there is no other legal basis for processing the data.
- You object to the processing of the data and there are no longer overriding legitimate grounds for processing, or you object pursuant to Art. 21 (2) GDPR.
- Your personal data has been processed unlawfully.
- The personal data must be deleted to comply with a legal obligation in Union law or Member State law to which the data controller is subject.
- Your personal data was collected in relation to information society services offered pursuant to Art. 8 (1) GDPR.
The right to deletion does not exist if the processing is necessary
- to exercise the right to freedom of speech and information;
- to fulfil a legal obligation required by the law of the Union or Member States to which the data controller is subject, or to perform a task of public interest or in the exercise of public authority delegated to the representative.
- for reasons of public interest in the field of public health.
- for archival purposes of public interest, scientific or historical research purposes or for statistical purposes.
- to enforce, exercise or defend legal claims.
5. Right to data portability
You have the right to receive your personal data given to the data controller in a structured and machine-readable format. In addition, you have the right to transfer this data to another person without hindrance by the data controller who was initially given the data.
6. Right to object
For reasons that arise from your particular situation, you have, at any time, the right to object to the processing of your personal data pursuant to Art. 6 (1) (e) or 6 (1) (f) GDPR; this also applies to profiling based on these provisions.
If the personal data relating to you are processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data in regard to such advertising; this also applies to profiling associated with direct marketing.
7. Right to complain to a supervisory authority
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority if you consider that the processing of personal data concerning you infringes the GDPR. The supervisory authority to which the complaint has been lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Art. 78 GDPR. A list, of the locally competent supervisory authorities in Germany can be found on the website of the Federal Commissioner for Data Protection at the following link: https://www.bfdi.bund.de/DE/Service/Anschriften/Laender/Laender-node.html
Data processing when you load our website
1. Description and scope of data processing
Each time our website is accessed, our system automatically collects data and relevant information from the computer system of the calling device.
The following data is collected:
Information about the browser type and the version used
The user’s operating system
Date and time of access
Websites the user’s system accessed through our website
This data is stored in the log files of our system.
2. Purpose of data processing
The temporary storage of the IP address by the system is necessary for the delivery of the website to the computer of the user. For this purpose, the user’s IP address must be kept for the duration of the session.
The storage in logfiles is done to ensure the functionality of the website. The data is also used to optimize the website and to ensure the security of our IT systems. An analysis of the data for marketing purposes does not take place.
3. Legal basis for data processing
The legal basis for the temporary storage of data and logfiles is Art. 6 (1) (f) GDPR.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. The session is complete when the collection of data for the provision of the website is accomplished.
If the data is stored in log files, this is the case after seven days at the latest. Storage beyond this is possible. In this case, the IP addresses of the users are deleted or alienated so that an assignment of the calling client is not possible.
5. Exercising your rights
The collection of data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. The user can object to this. Whether the objection is successful is to be determined within the framework of a balancing of interests.
Use of cookies
1. Description and scope of data processing
When you visit our website, we use technical tools for various functions, in particular cookies, which can be stored on your device. When you visit our website for the first time and at any time later, you have the choice of whether you generally permit the setting of cookies or which individual additional functions you would like to select. You can make changes in your browser settings or via our consent manager. Cookies are text files or information in a database that are stored on your hard drive and assigned to the browser you are using so that certain information can be passed to the entity that sets the cookie.
We use cookies on our website that are not technically necessary. Technically unnecessary cookies are text files that are not only used for the functionality of the website, but also collect other data.
As a result, the following data will be processed:
Internet user location
Date and time of the website request
Tracking of the surfing behavior
2. Purpose of data processing
The use of technically not necessary cookies is carried out for the purpose of improving the quality of our website, its content and thus our reach and profitability. By setting these cookies, we learn how the website is used and can thus constantly optimize our offer. These cookies serve us particularly for the following purposes:
In our commitment to transparency and enhancing your experience on our website, we utilize certain non-strictly necessary cookies. These cookies serve several important purposes that help us better understand your needs and preferences, ensuring we can offer a more personalized and seamless experience. Here’s how these cookies contribute to our goals: Enhancing Usability and Personalization: These cookies remember your preferences and settings (such as language or accessibility options), making your interactions with our site more convenient and tailored to your needs. By understanding your preferences, we can adjust our content and functionalities to serve you better. Improving Visibility and Reach: We use cookies to gather insights into how our site is being used and which content resonates the most with our audience. This information is crucial for us to optimize our website’s design and content, ensuring that we are providing valuable and relevant information. Additionally, these insights help us refine our marketing strategies to reach more individuals who might benefit from our content or services. Analytics and Performance: Non-strictly necessary cookies help us analyze how our website is performing and identify any issues that might hinder your experience. By understanding how you navigate our site and where you spend most of your time, we can continuously work on improving site speed, functionality, and overall performance. We are committed to using these tools responsibly and with your privacy in mind. Your consent for these non-strictly necessary cookies allows us to create a more engaging, accessible, and effective online space for our community. You have the control to adjust your cookie preferences at any time, tailoring your experience to exactly what suits you best. For more detailed information on the specific cookies we use and how to manage your preferences, please refer to our Cookie Settings page
3. Legal basis for data processing
The regulations of the Telecommunications-Telemedia Data Protection Act (TTDSG) are relevant for the storage of information in the end user’s terminal equipment and/or access to information already stored in the end user’s terminal equipment. If the setting and reading of cookies is technically necessary, this is done to ensure the functionality of our website. In this case, the storage of and access to cookies on your terminal equipment is carried out on the basis of § 25(2)(2) TTDSG. This storage of and access to the information in your terminal equipment serves to facilitate your use of our website and to be able to offer you our services as you have requested. Some functions of our website also do not work without the use of these cookies and could therefore not be offered. The cookies are generally deleted after the session ends (e.g. logging out or closing the browser) or after the expiry of a specified duration. Information on different storage periods for cookies can be found in the following sections of this data protection declaration.
As far as cookies are set that are not technically necessary, this is done on the basis of your expressed consent, which you can provide via the cookie banner. The basis for storing and accessing information in this case is § 25(1) TTDSG in conjunction with. Art. 6(1)(1)(a), Art. 7 GDPR. You can withdraw your consent at any time with effect for the future or subsequently grant it again by configuring your settings for cookies accordingly. Alternatively, you can prevent the storage of cookies by making the appropriate settings in your browser software. Please note that the browser settings you make only affect the browser you are using. If personal data is processed following the storage of and access to the information on your terminal equipment, the provisions of the GDPR are relevant. Information on this can be found in the following sections of this privacy policy.
Newsletter
1. Description and scope of data processing
You can subscribe to a newsletter on our website free of charge. When subscribing for the newsletter, the data from the input mask is transmitted to us.
We collect the following data from you in order to provide this service:
Email address
Last name
First name
No data will be passed on to third parties in connection with data processing for the dispatch of newsletters. The data will be used exclusively for sending the newsletter.
2. Purpose of data processing
The user’s email address is collected to deliver the newsletter to the recipient.
Additional personal data as part of the registration process is collected to prevent misuse of the services or email address.
3. Legal basis for data processing
The legal basis for the processing of data provided by the user after registration for the newsletter is Art. 6 (1) (a) GDPR if the user has given his consent.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. The user’s email address will therefore be stored as long as the newsletter subscription is active.
The other personal data collected during the registration process is generally deleted after a period of seven days.
5. Exercising your rights
The subscription for the newsletter can be cancelled by the data subject at any time. For this purpose, every newsletter contains an opt-out link.
Through this, it is also possible to withdraw the consent to the storage of personal data collected during the registration process.
Contact via Email
1. Description and scope of data processing
You can contact us via the email address provided on our website. In this case the personal data of the user transmitted with the email will be stored.
The data will be used exclusively for the processing of the conversation.
2. Purpose of data processing
If you contact us via email, this also constitutes the necessary legitimate interest in the processing of the data.
3. Legal basis for data processing
The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 (1) (f) GDPR. Our legitimate interest is to optimally answer your request that you send by e-mail.
If the purpose of the email contact is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. For personal data sent by email, this is the case when the respective conversation with the user has ended. The conversation ends when it can be concluded from the circumstances that the matter in question has been conclusively resolved.
The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.
5. Exercising your rights
You have the possibility to withdraw consent to the processing of their personal data at any time. If you contact us via email, you can object to the storage of his personal data at any time, by the following means:
Your privacy is of utmost importance to us. If you wish to revoke consent or object to the storage of your personal data, we provide an easy and straightforward process to do so. Here’s how you can exercise your rights: 1- Contact Us: You can revoke your consent or object to data processing at any time by contacting us directly. Please send your request to info[at]mnemonic[dot]org. 2- Automated Preferences: For certain types of data collection, such as cookies, you can adjust your preferences directly through our website’s privacy settings or the unsubscribe links provided in our emails. 3- Data Protection Officer: If you have any concerns or questions about how your data is handled, our Data Protection Officer (DPO) is available to assist you. Contact details for our DPO are dataguard[dot]org. Upon receiving your request, we will process it promptly in accordance with applicable data protection laws. Please note, revoking consent does not affect the lawfulness of processing based on consent before its withdrawal. Additionally, certain data may still need to be retained for legal or audit purposes even after your consent has been revoked. We are committed to ensuring that your privacy rights are respected and will take all necessary steps to comply with your request efficiently.
In this case, all personal data stored while establishing contact will be deleted.
Application via Email
1. Description and scope of data processing
You can send us your application via email. We process your email address and the information you provide in the email.
2. Purpose of data processing
The processing of personal data from the application form serves us solely to process your application.
3. Legal basis for data processing
The legal basis for the processing of the data is the initiation of the contractual relationship at the request of the data subject, Art. 6 (1) (b) Alt. 1 GDPR and § 26 (1) BDSG (Federal Act of Dataprotection).
4. Duration of storage
After completion of the application procedure, the data will be stored for up to 6 months. Your data will be deleted after 6 months at the latest. In the event of a legal obligation, the data will be stored within the framework of the applicable provisions.
Corporate web profiles on social networks
Instagram:
Instagram, Part of Meta Platforms Ireland Ltd., 4 Grand Canal Square Grand Canal Harbour, Dublin 2 Ireland
On our company profile we provide information and offer Instagram users the possibility of communication. If you carry out an action on our Instagram company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public. However, as we generally or to a large extent have no influence on the processing of your personal data by Instagram, we cannot make any binding statements regarding the purpose and scope of the processing of your data.
Our corporate profile in social networks is used for communication and information exchange with (potential) customers. We use the company’s profile for:
Mnemonic.org serves as a crucial platform in the global effort to use digital documentation of human rights violations and international crimes for advocacy, justice, and accountability. The website hosts archives for vulnerable digital information from conflict zones like Syria, Sudan, Yemen, and Ukraine. It supports rapid response projects for emerging political violence, offers training for human rights defenders on secure archiving and investigation, and engages with platforms to address harmful content moderation policies. Additionally, Mnemonic develops open-source tools and methods to empower those working towards justice and accountability, showcasing their commitment to preserving history and fostering a culture of human rights advocacy. For more detailed information, you can visit their website at mnemonic.org.
Publications on the company profile can contain the following content:
- Information about services
Every user is free to publish personal data.
As far as we process your personal data in order to evaluate your online behavior, to offer you sweepstakes or to conduct lead campaigns, this is done on the basis of your express declaration of consent, Art. 6 (1) (a), Art. 7 GDPR. The legal basis for processing personal data for the purpose of communicating with customers and interested parties is Art. 6 (1) (f) GDPR. Thereby, our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
The data generated on the company profile are not stored in our own systems.
You can object at any time to the processing of your personal data that we collect within the framework of your use of our corporate web profiles and assert your rights as a data subject mentioned the “Your rights” section of this privacy policy. Please send us an email to info[at]mnemonic[dot]org. For further information on the processing of your personal data by Instagram and the corresponding objection options, please click here:
Instagram: https://help.instagram.com/519522125107875
YouTube:
YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, United States
On our company profile we provide information and offer Youtube users the possibility of communication. If you carry out an action on our Youtube company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public. However, as we generally or to a large extent have no influence on the processing of your personal data by Youtube, we cannot make any binding statements regarding the purpose and scope of the processing of your data.
Our corporate profile in social networks is used for communication and information exchange with (potential) customers. We use the company’s profile for: Mnemonic.org serves as a crucial platform in the global effort to use digital documentation of human rights violations and international crimes for advocacy, justice, and accountability. The website hosts archives for vulnerable digital information from conflict zones like Syria, Sudan, Yemen, and Ukraine. It supports rapid response projects for emerging political violence, offers training for human rights defenders on secure archiving and investigation, and engages with platforms to address harmful content moderation policies. Additionally, Mnemonic develops open-source tools and methods to empower those working towards justice and accountability, showcasing their commitment to preserving history and fostering a culture of human rights advocacy. For more detailed information, you can visit their website at mnemonic.org.
Publications on the company profile can contain the following content:
- Information about services
Every user is free to publish personal data.
As far as we process your personal data in order to evaluate your online behavior, to offer you sweepstakes or to conduct lead campaigns, this is done on the basis of your express declaration of consent, Art. 6 (1) (a), Art. 7 GDPR. The legal basis for processing personal data for the purpose of communicating with customers and interested parties is Art. 6 (1) (f) GDPR. Thereby, our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
The data generated on the company profile are not stored in our own systems.
You can object at any time to the processing of your personal data that we collect within the framework of your use of our corporate web profiles and assert your rights as a data subject mentioned the “Your rights” section of this privacy policy. Please send us an informal email to info[at]mnemonic[dot]org. For further information on the processing of your personal data by Youtube and the corresponding objection options, please click here:
YouTube: https://policies.google.com/privacy?gl=DE&hl=en
Twitter:
Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, Ireland
On our company profile we provide information and offer Twitter users the possibility of communication. If you carry out an action on our Twitter company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public. However, as we generally or to a large extent have no influence on the processing of your personal data by Twitter, we cannot make any binding statements regarding the purpose and scope of the processing of your data.
Our corporate profile in social networks is used for communication and information exchange with (potential) customers. We use the company’s profile for: Mnemonic.org serves as a crucial platform in the global effort to use digital documentation of human rights violations and international crimes for advocacy, justice, and accountability. The website hosts archives for vulnerable digital information from conflict zones like Syria, Sudan, Yemen, and Ukraine. It supports rapid response projects for emerging political violence, offers training for human rights defenders on secure archiving and investigation, and engages with platforms to address harmful content moderation policies. Additionally, Mnemonic develops open-source tools and methods to empower those working towards justice and accountability, showcasing their commitment to preserving history and fostering a culture of human rights advocacy. For more detailed information, you can visit their website at mnemonic.org.
Publications on the company profile can contain the following content:
- Information about services
Every user is free to publish personal data.
As far as we process your personal data in order to evaluate your online behavior, to offer you sweepstakes or to conduct lead campaigns, this is done on the basis of your express declaration of consent, Art. 6 (1) (a), Art. 7 GDPR. The legal basis for processing personal data for the purpose of communicating with customers and interested parties is Art. 6 (1) (f) GDPR. Thereby, our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
The data generated on the company profile are not stored in our own systems.
You can object at any time to the processing of your personal data that we collect within the framework of your use of our corporate web profiles and assert your rights as a data subject mentioned the “Your rights” section of this privacy policy. Please send us an informal email to info[at]mnemonic[dot]org. For further information on the processing of your personal data by Twitter and the corresponding objection options, please click here:
Twitter: https://twitter.com/de/privacy
Use of corporate profiles in professionally oriented networks
1. Scope of data processing
We use corporate profiles on professionally oriented networks. We maintain a corporate presence on the following professionally oriented networks:
On our site we provide information and offer users the possibility of communication.
The corporate profile is used for job applications, information, public relations, and active sourcing.
We do not have any information on the processing of your personal data by the companies jointly responsible for the corporate profile. Further information can be found in the privacy policy of:
LinkedIn:
https://www.linkedin.com/legal/privacy-policy
If you carry out an action on our company profile (e.g. comments, contributions, likes etc.), you may make personal data (e.g. clear name or photo of your user profile) public.
2. Legal basis for data processing
The legal basis for the processing of personal data for the purpose of communication with customers and interested parties is Art. 6 (1) (f) GDPR. Our legitimate interest is to answer your request optimally or to be able to provide the requested information. If the aim of contacting you is to conclude a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR.
3. Purpose of the data processing
Our corporate web profile serves to inform users about our services. Every user is free to publish personal data.
4. Duration of storage
The data generated on the company profile are not stored in our own systems.
5. Exercising your rights
You can object at any time to the processing of your personal data that we collect within the framework of your use of our corporate web profiles and assert your rights as a data subject mentioned the “Your rights” section of this privacy policy.Please send us an informal email to the email address stated in this privacy policy.
You can find further information on objection and removal options here:
LinkedIn:
https://www.linkedin.com/legal/privacy-policy
Hosting
The website is hosted on servers of a service provider commissioned by us.
Our service provider is:
Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen, Germany
For further information on the processing of personal data by Hetzner please see:
https://www.hetzner.com/legal/privacy-policy
The servers automatically collect and store information in so-called server log files, which your browser automatically transmits when you visit the website. The stored information is:
Information about the browser type and the version used
The user’s operating system
Date and time of access
Websites the user’s system accessed through our website
This data will not be merged with other data sources. The data is collected on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website - and server log files are therefore recorded.
The server of the website is geographically located in Germany.
Integrated third-party services
We use various service providers to deliver the service we offer through the app.
Generally, where such services are essential to providing the basic service offered by the website, we have a legitimate interest in sharing your data with the relevant service providers in order to provide the relevant website service.
Where such services are required for additional services, enhanced functionalities, or additional purposes, your personal data will only be transferred to service providers if you provide consent.
Use of Google Analytics 4
1. Description and scope of data processing
We use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: Google).
Google Analytics examines, among other things, how website visitors use our site. Google sets cookies on your terminal device. During the visit, user behaviour is recorded in the form of “events”. As a result, personal data can be stored and analysed, including:
- First visit to the website
- Interaction with the website, usage path
- Clicks on external links
- Video usage
- File downloads
- Advertising impressions and clicks
- Scroll behaviour (if to end of page)
- Searches on the website
- Language selection
- Page visits
- Location (region)
- Your IP address (in shortened form)
- Technical information about your browser and the end devices you use (e.g. language setting, screen resolution)
- Your internet provider
- Referrer URL
By default, GA 4 has IP address anonymisation enabled. This means that your IP address is shortened by Google within the member states of the European Union or other contracting states to the Agreement on the European Economic Area. Exceptionally, only in rare cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google states that the IP address transmitted by your browser will not be merged with other Google data within the scope of Google Analytics.
You can obtain further information on the processing of data by Google here: https://policies.google.com/privacy
2. Purpose of the data processing
We use GA 4 to evaluate the use of our online presence and to generate reports about the activities on our website. The reports are used to analyse the performance of our website and to target advertising to those people who have already expressed an initial interest by visiting our site.
3. Legal basis for the processing of personal data
The legal basis for the processing of the users’ personal data is, in principle, the user’s consent in accordance with Art. 6(1) (a) GDPR.
4. Duration of the storage
After 2 months your personal data will be deleted. This deletion takes place automatically once a month.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.
You can find further information on objection and removal options vis-à-vis Google at: https://policies.google.com/technologies/partner-sites
You can also prevent the collection of data generated by the cookie and related to your use of the online presence (incl. your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: [https://tools.google.com/dlpage/gaoptout?hl=de](https://tools.google.com/dlpage/gaoptout? hl=de)
You can deactivate the use of your personal data by Google using the following link: https://adssettings.google.de
Use of MailChimp
1. Scope of processing of personal data
We use the service provider MailChimp of The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318, USA (Hereinafter referred to as MailChimp) to send our newsletter. MailChimp is a provider for email marketing and enables us to communicate directly with potential customers via email newsletters. If you register for the newsletter, the data you enter when registering for the newsletter will be transferred to MailChimp and stored there. This allows further personal data to be stored and evaluated, in particular the user’s activity (in particular which pages have been visited and which elements have been clicked) and device and browser information (in particular the IP address and operating system).
Therefore your data will also be stored by MailChimp. Your data will not be passed on to third parties to receive the newsletter and MailChimp does not have the right to pass on your data. After registration MailChimp will send you an email to confirm your registration. In addition, MailChimp offers various analysis options on how the sent newsletters are opened and used, e.g. how many users an email was sent to, whether emails were rejected and whether users unsubscribed from the list after receiving an email.
Further information on the collection and storage of data by MailChimp can be found here:
https://MailChimp.com/legal/privacy/
2. Purpose of data processing
The personal data collected during registration for the newsletter will be used exclusively for sending our newsletter, possibly for invitations to events and, if you are already our customer, for our customer e-mail. Furthermore, subscribers to the newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or registration in this respect, as might be the case in the event of changes to the newsletter offering or changes to the technical conditions.
3. Legal basis for the processing of personal data
The legal basis for the processing of personal data is the user’s given consent in accordance with Art. 6 (1) (a) GDPR.
4. Duration of storage
Your personal information will be stored for as long as is necessary to fulfill the purposes described in this Privacy Policy or as required by law. In addition, you can contact MailChimp and request the deletion of your data.
5. Exercising your rights
You have the right to revoke your declaration of consent under data protection law at any time. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation.
Your consent to the storage of the data, as well as their use for the dispatch of the newsletter by MailChimp can be revoked at any time. You can exercise your right of withdrawal at any time by sending an email to MailChimp or by clicking on the link provided in each newsletter.
Further information on objection and removal options against MailChimp can be found at:
https://MailChimp.com/legal/privacy/
This privacy policy has been created with the assistance of DataGuard.